Link Building: Are reciprocal links good or bad for SEO?

What is a reciprocal link?Reciprocal links are nothing more than links between two websites that have been created and linked to each other for many possible reasons.If the contents of the site are related, reciprocal links are a way to give visitors a chance to see both sites. What is the ultimate goal of search engines?Before we go any further,…

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Can Any Inbound Linking Hurt My Ranking?

The answer is simple - inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were to hurt your rank, your competitors would continually link to your site from link farms. Such a scenario is beyond your control. For this reason, Google cannot penalize your site for any inbound linking. On the other…

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